away

I interviewed 38 creatives and influencers for The Places We Return To, Away's premier and limited-edition holiday travel book.

 

Warby Parker

I crafted reading flow charts, city literary guides and frame names for everyone's favorite online eyewear purveyor.

 

j.Crew

As a staff writer on the womenswear team, I wrote romance, email and social media copy.

 

HUDSON WILDER

I articulated the brand voice and wrote website copy for the company’s launch.

 

Skills

Writing. Editing. Strategy.

EADEM

I wrote the brand voice, messaging and website copy, created the editorial content strategy and assigned and edited all essays and articles for the brand’s launch.

 

Four one nine

I created the brand name, messaging, website and marketing materials for this creative studio and agency.

 

&Open

I rewrote website copy, product messaging, mission and vision and more.

 

Loeffler Randall

I wrote email copy for the luxury footwear brand’s Pre-Fall 2016 collection.

 

SELECT Clients

Away / Credo Beauty / Derris / DKNY / EADEM / Four One Nine / Harry’s / Hudson Wilder / J.Crew / Of Mercer / &Open

Bobbi Brown

I wrote emails, e-commerce copy, social media posts and 2D seasonal collections as a digital copywriter.

 

of mercer

I rewrote all website and product copy in a more irreverent, playful tone for the women’s workwear brand.

 

Kate SPade

I wrote all e-commerce refresh, product description and email marketing copy for Kate Spade.

 

 Harry’s

I helped articulate the company's values and behaviors, thanks to direct insights from their executive team.

 

Reach out for more portfolio work.